DIGITAL MARKETING FOR BEGINNERS
Business

This online course introduces audiences to the basic elements of marketing in the digital realm that would position them to take advantage on the challenges of digital marketing. Areas in digital marketing environment and digital  technologies as well as both B2C and B2B digital marketing practices are also enhanced in this courseThis online course introduces audiences to the basic elements of marketing in the digital realm that would position them to take advantage on the challenges of digital marketing. Areas in digital marketing environment and digital  technologies as well as both B2C and B2B digital marketing practices are also enhanced in this course.

Basic elements of digital marketing which is very crucial in any business. Areas in digital marketing environment and digital technologies as well as both B2C and B2B digital marketing practices are also enhanced in this workshop.

OPEN TO ALL PARTICIPANTS

1. Definition of what is digital marketing

2. Benefits of Digital Marketing

3. Alternative digital business model

4. Using digital media channels to support business objectives

5. The key types of digital media channels

6. Different types of social media marketing tools

7. Key challenges of digital communications

NOT AVAILABLE